7 Nation: Achieving Seamless Multi-Brand Expansion and E-commerce Growth with NetSuite

Achieving Seamless Multi-Brand Expansion and E-commerce Growth with NetSuite

As 7 Nation prepared to expand its product lines and launch new brands, it needed a scalable solution to streamline operations and unify its growing business. By implementing NetSuite, 7 Nation gained a centralized platform to manage financials, operations, and e-commerce, enabling efficient growth without complexity.

Company

7 Nation: Achieving Seamless Multi-Brand Expansion and E-commerce Growth with NetSuite

Location

Hood River, Ore. Campbell, Calif./Miami, Fla

Industry

Manufacturing

Key Business Challenges

Multi-Brand Expansion

Managing new brands under one system was essential for streamlined operations and centralized control.

Unified E-commerce Management

A single, integrated platform was needed to handle both B2B and B2C channels across a global customer base.

Efficient Production

Scaling production called for improved process control and inventory management.

Netsuite Solutions

7 Nation implemented NetSuite OneWorld, SuiteCommerce Advanced, and Work Orders and Assemblies to drive efficiency:

  • Scalable, Centralized Platform: NetSuite OneWorld enables seamless multi-brand management, centralizing all operations and financials.
  • Integrated E-commerce Solution: SuiteCommerce Advanced allows one team to efficiently manage global B2B and B2C transactions from a unified dashboard.
  • Optimized Production Management: NetSuite supports efficient, consistent production processes, helping maintain product quality as demand grows.

“Our single stack B2B and B2C NetSuite system provides a single source of truth that gives us a competitive advantage,” says the 7 Nation team.

Real Results

60% Increase in B2B Transactions

Streamlined e-commerce has fueled growth across all channels.

Enhanced Operational Efficiency

Simplified workflows enable efficient management across multiple brands and channels.

Global Scalability

Centralized data improves customer experience and supports consistent management as the business expands.

Conclusion

NetSuite equips 7 Nation with a scalable, integrated platform that simplifies multi-brand management, enhances e-commerce capabilities, and supports seamless growth. By unifying operations, 7 Nation is well-positioned for sustainable growth and success in an increasingly competitive landscape.

Looking to streamline growth? Discover how NetSuite can support your business expansion.

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